Site Admin Getting Started Guide

Welcome to your Site Admin dashboard! As a Site Admin, you have comprehensive control over content, site structure, and business operations. This guide will help you understand your expanded capabilities and responsibilities.

As a Site Admin, you can do everything a Content Editor can do, plus:

• Create & Delete: Add new pages and folders, remove outdated content
• Publish Content: Make draft content live for site visitors
• Manage Site Structure: Organize pages and folders, control navigation
• Brand Management: Configure brand settings and services
• Location Management: Add and manage business locations
• Lead Management: View and manage customer leads
• Redirect Management: Set up URL redirects for SEO and user experience
• Analytics Access: View lead dashboard and performance metrics

Access your admin tools through the user menu (click your name/avatar):

• Blocks Editor: Content management and page creation
• Brand Editor: Brand settings and configuration
• Brand Services Editor: Manage services offered
• Locations Editor: Business location management
• Redirects Editor: URL redirect management
• Leads Editor: Customer lead management
• Leads Dashboard: Analytics and performance metrics

Understanding the publishing workflow is crucial:

1. Draft State: All new content starts as a draft
2. Content Creation: You or Content Editors create/edit content
3. Review: Review content for accuracy and brand compliance
4. Publish: Click "Publish" to make content live
5. Unpublish: Remove content from public view if needed

Important: Only published content is visible to site visitors. Always review before publishing!

Lead management is a key responsibility:

• View Leads: Access all customer inquiries and form submissions
• Lead Details: See contact information, messages, and source pages
• Follow Up: Track communication and next steps
• Analytics: Monitor lead volume, conversion rates, and trends
• Form Performance: See which lead forms are most effective

Regular lead review ensures no customer inquiries are missed and helps optimize your marketing efforts.

Manage your site's SEO health with redirects:

• 301 Redirects: Permanently redirect old URLs to new ones
• Pattern Redirects: Use regex patterns for bulk redirects
• Query Preservation: Maintain UTM codes and tracking parameters
• Circular Detection: System prevents infinite redirect loops

Best Practice: Always set up redirects when changing page URLs to maintain SEO rankings and user experience.

Recommended daily admin routine:

1. Check Leads: Review new customer inquiries
2. Review Drafts: Check content waiting for publication
3. Monitor Dashboard: Review lead metrics and conversion rates
4. Content Updates: Publish approved content changes
5. Quality Check: Spot-check published pages for issues

When you need help:

• Help Documentation: Detailed guides for each admin tool
• Root Admin: Contact for user management or system-level issues
• Content Team: Coordinate with Content Editors for workflow efficiency
• Analytics: Use the dashboard to make data-driven decisions

Remember: You're the bridge between content creation and business operations. Your role is crucial for site success!